At one time the background of Google Adwords listings was a pale blue, then it was changed to yellow and now Google are switching again but this time to purple. It was about three years ago when Google switched from blue to yellow, and quite why Adword listings have to be highlighted I don’t know. […]
The internet has pretty much made the paperback dictionary redundant, I mean who has the time to get up from their computer, grab a dictionary and flick through those annoyingly thin pages and small print to find a definition, certainly not me! Which is why using search engine services for word definitions is so much […]
Finally, as threatened many times, Google have come up with a social aspect to search, albeit a rip-off of the Facebook “Like” button. +1, pronounced plus one, will allow you to effectively “like” search results and adverts by activating the +1 feature and clicking on it each time you feel the urge.
Have you ever wondered why, sometimes when you browse a product on a website, the very site you abandoned suddenly starts targeting you with adverts via YouTube, Facebook and other platforms you visit? This is called “remarketing” and, if you own an online business, could be the answer to reducing cart abandonment and infiltrating the […]
Imagine that, seeing your pages listed highly in Google, but receiving precious little traffic. You might as well give up hope, surely? Wait! Before you get too demoralised, there are a number of reasons why this horrid situation can occur. 1. You Don’t Rank Highly At All You might not actually be ranking highly at […]
Google Farmer Algorithm Guide Late last week I sent out an update on Google’s Farmer algorithm change, and while the change comes as a pleasant change for websites being plagiarized by content farms, there is some concern by websites that churn out daily content. Web owners are concerned they might be labeled “the farmer” should […]
A while ago I told you the Google Farmer change was coming, but just how big an impact it was going to have I couldn’t have told you back then. Well, since this baby has been in operation for a good couple of weeks now, I can tell you a lot more about how it […]
For all you DIY SEO’s out there, I have put together a list of 11 useful online tools to help analyse, optimise and compare your website. Why 11 and not 10? Well it was 10 but then I wanted to throw in another. I make no promises, you might not get top ten rankings using […]
Popular websites are not always the ones optimised at all costs for search engine spiders, but instead those that comprise all the elements required for a successful core story. Take a large percentage of the forums, blogs and business websites that rise in fame, and you will see they all have one thing in common […]
Your personal profile may end up appearing in a number of places, such as your personal website, trade show/conference info sites, sites where you contribute articles and social platforms like Facebook and Twitter. Quite often people miss a great opportunity to optimise their profile and achieve some extra curricular SEO. Most see the personal profile […]
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