How are your website marketing strategies going? Judging by how much the phone has been popping off this week I am guessing not quite as you had hoped. My tip of the week for all those struggling is quite simply to start building quality backlinks. The emphasis here is on the word quality. Don’t get […]
A couple of weeks ago I spoke about the benefits of the new Yahoo Answers search facility as an internet marketing solution. YA search allows you to search via keywords related to your industry and get a daily notification email so you can be reactive. Yahoo Answers announced it had reached 200m users in 2009, […]
Yesterday I posted about the negative impact the Google Panda changes are having on all sorts of websites, and with each day that passes, more webmasters are realizing they have been affected by the black and white bear of search. I thought it might be useful to offer a few tips on how to fight […]
Website owners often only concern themselves with analysing the last click, i.e. the conversion. In an excited state they want to know the ad clicked, the keyword responsible and from where the user was referred. But this is actually a bad place to start. The likelihood is that the person who made the purchase had […]
How important is off-page optimisation compared with on-page optimisation? I get asked that question a lot and whilst it’s a good question I am reluctant to answer it because I feel it isn’t the right question. What we should be focussing on is how rankings are weighted between the two rather than one being more […]
The latest in a string of search engine services to hit the block is search tool called ‘Local Trend Search’ created by fwix . Currently in beta version, the tool provide users with a list of things happening ‘right now’ and recently in a specified local area. For example, if you type in ‘Yankee Stadium’ […]
If I asked you to write ten sentences on your holiday to Greece would you include the phrase ‘my holiday to Greece’ five times within those ten lines? No, because that would look unnatural and like it was written by a six year old. So why is it that people still insist on stuffing web […]
It really is about time. Yahoo Answers always had the potential to be very useful as a web site promotion service if the internal search facility was more efficient. Yahoo Answers is the most popular Q&A on the web and it certainly is very useful if you want an answer. But if you are looking […]
When you first visit a professional SEO consultant they will begin by analysing your website and getting a feel for just how search engine friendly the pages are. Many experts will spot problem areas at a glance, but some things take a deeper analysis to diagnose. One simple check that all specialists carry out is […]
Ask any search engine optimization expert and they will tell you that without a doubt one of the big 3 SEO must do’s is the title tag. Title tags are weighted as part of your overall SEO score and they provide a chance to plug particular keywords and your company name. A title tag is […]
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