This week I read one of those ‘so called expert’ SEO blogs that hand out seemingly good advice for the Internet community. I came across one bold statement that instantly struck me as a wild and somewhat false claim. This guy was telling the world that when it comes to SEO, “if you have WordPress […]
Cheap SEO Services It baffles me when I hear people say they want to employ cheap SEO or find cheap SEO services. By definition the word cheap implies that you want a service of medium to low quality. Fair enough, cheap jeans might last but they do go out of shape quicker – cheap SEO […]
On Page Website SEO On-page website optimisation is the twin sister of external website optimisation. Sometimes referred to as internal SEO, on-page website SEO is of equal importance to your web marketing campaign as external optimisation. Below are 10 useful tips to help you maximise your on-page search engine optimisation: Ensure every page of your […]
Getting the website built for your business was trauma enough, right? But now you are being told about this search engine optimisation (SEO) thing that needs to be done so your website can be optimized for the search engines. It never seems to stop does it, one thing after another when it comes to technical […]
Internet Marketing Strategy and Planning For any business initiative to achieve success there must be a comprehensive strategy planning process, and internet marketing is no exception. Planning should involve the use of in-depth market and competitor analysis and should be documented in the form of a structured proposal. Internet marketing strategies are no different in […]
In the present day the majority of marketing is done online. Rather than simply hiring a conventional marketing agency, an organisation will have to hire an internet marketing agency. Many high street marketing firms have branched out into internet marketing by opening up a subsidiary company or by employing an internet marketing specialist, but the […]
Opt For Sustainability Over a Big Budget SEO and SEM are often confused, and although usually considered synonymous, most experts have slightly differing opinions on what the two terms actually mean. For the purpose of this article, SEO shall mean natural search engine optimisation often referred to as organic SEO, and SEM shall refer to […]
Choosing an affordable SEO service can be a headache, and with so many companies advertising their services on the web the choices are extensive and confusing. There is no truer saying than ‘you get what you pay for’, which means if you go ‘cheap’ services tend to lack quality. So how do you go about […]
Some of the claims made by search engine optimisation companies are ludicrous. Claims of guaranteed rankings, top 3 Google and Yahoo spots and 25% revenue increases have become common place. Yet the truth is no one can promise you these results, it just doesn’t make logical sense. Not every website targeting a particular sector can […]
Search for an SEO company in Google or any other search engine and the pages will throw up an array of firms all offering so called expert services. The word expert is used all too frivolously in industry and none more so than in the SEO industry. The word expert refers to someone with an […]
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