Internet Marketing Services Rub Palms As ‘No Anonymity’ Policy is Prophesized

If you don’t want you private life shared on the internet then you clearly have something to hide, either that or you are doing something illegal that the government should know about. That is, according to Google CEO Eric Schmidt, who when speaking with Maria Bartiromo on CNBC recently, explained:

“People who have something to hide shouldn’t be doing things online that might potentially expose them if law enforcement seeks access to their search histories. If you have something that you don’t want anyone to know, maybe you shouldn’t be doing it in the first place”. Read more

It might seem a bit strange at first, an SEO expert of a major corporation hiring in an independent SEO consultant, but I often get calls from SEO experts who want me to work alongside them in a project. There are a number of reasons why this practice makes perfect sense.

Specialised Expertise

Every SEO expert and indeed professional SEO service has their particular areas of expertise, and over the last few years many specialised areas have opened up within the industry. An in-house SEO expert may need specialised expertise in areas such as social media promotion, local SEO, mobile SEO, copy-writing for SEO, link-building, and so on. Read more

Google have made a number of refinements to their search engine in recent months. The Caffeine and Mayday tweaks have altered the dynamics of search and caused a bit of a headache for search engine optimisation experts. A number of other aesthetic tweaks to the dashboard have taken place, including changes to the images section, dictionary listings and the colour of paid adverts. All of these things Read more

No matter how many times you tell people that web design and website search engine optimisation are two completely different disciplines, you still get asked the same questions. I got an enquiry recently from a friend of a friend; this tends to happen often when you have expertise in a particular area. The person in question was frantic because they had forked out for a new WordPress site design and after 2 weeks realised things weren’t quite as they should be. Below is a list of a few things stated in the email. Read more

In 2009 Google made between 350-500 changes in its search algorithms. That is a hell of a lot of changes to keep up with and has certainly kept search engine optimization experts on their toes. These constant tweaks by Google are the reason implementing SEO on your own is a near impossible task; SEO strategy becomes a full time job. With all these changes flying around you can’t afford to get lazy and become fixated on specific page rankings, because as quick as you achieved them they can just as quickly disappear. Read more

The internet has once again proved to be the true liberator of choice. Users have rejected Google Wave and sent it back with the tide whence it came.  Two years in development for little return, surely someone must have been wrapped on the knuckles for this giant failure.

Google were majorly excited a little over a year ago when beat version invites were selling for $95 on eBay. At the time they were quoted as saying: Read more

Online Marketing FirmsAs of 14th September, 2010, online advertisers residing in Ireland, Canada and the UK will be permitted to bid on and advertise using trademarked keywords. The policy, already applied last year in the US, comes as a massive boost for online marketing firms in the given territories who have previously been somewhat restricted by Google trademark policy.

Google’s explanation of the policy change was stated as follows: Read more

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