2025 SEO Roadmap
Throughout the year, we remained unwavering in our commitment—continuously delivering support, enhancing our products, hosting impactful events, and staying true to the human-centered approach that sets us apart in an increasingly AI-driven world.
As we look ahead, we’re excited to share our 2025 Roadmap, complete with a detailed timeline in Google Sheets and concise overviews of each upcoming product.

“SEO Reporting” Goes Global
This has truly been one of our most rewarding and inspiring projects. Our book, SEO Reporting, has already made its way to professionals in dozens of countries worldwide. Now, we’re thrilled to announce the upcoming release of the English edition, set to launch in the coming days—followed by translations into French, German, and more languages soon after.

Full Crawler: A Complete View of Your Website’s Health
Imagine combining insights from Search Console, GA4, Indexing status, and the latest Googlebot visit—all in one place. With our new Full Crawler, this becomes a reality. It provides a comprehensive overview of your website’s technical health, allowing you to correlate traffic data with structural issues. This enables you to identify, prioritize, and resolve the most critical errors first, making your optimization efforts smarter and more efficient.
Automated Reports: Your Perfect Report, On Autopilot
One of the most anticipated launches of Q1 2025 is our brand-new reporting system. Think of it as a fully customizable Google Slides-style interface, built from the ground up by our team. You’ll be able to add widgets, sort and filter data, and design your ideal report layout—then set it to generate automatically at the frequency you choose.
Yes, it’s as powerful (and exciting) as it sounds!
AI Insights: Smarter SEO, Real-Time Impact
We’ve been building the foundation for years—integrating Search Console, GA4, indexing, and health data. Now it’s time to harness that information. With AI Insights, we help you transform raw data into meaningful actions that drive revenue growth.
What You’ll Get:
- Health-Based SEO Suggestions
- Content Optimization Tips
- Automated SEO Change Metrics
- Your 24/7 AI-Powered SEO Assistant

A/B Testing: SEO Experimentation at Scale
Until now, we could only compare performance “before and after” changes. That changes today. Our new A/B Testing system lets you define base URL groups and test variations (A, B, C…)—enabling real comparative analysis of what’s really working.
GA4 Dashboard: Google Analytics, Reinvented
The switch to GA4 hasn’t been easy—but our new GA4 Dashboard changes the game.
Designed for clarity, usability, and action, this dashboard gives you everything GA4 lacks—without the headache.
You’ll never want to go back.
GA4 + Annotations: Total Visibility
With GA4 now fully integrated into our annotation system, you can track the impact of every change you make. See not just SEO gains, but real-time metrics like:
- Time on page
- Bounce rate
- Engagement
- Revenue
All connected to your annotations, automatically.
REGEX Reimagined
After a short pause in 2024 due to formula bugs, REGEX functionality is back—fully rebuilt and now more powerful than ever. Use it across pages, labels, rules, and more.
Time Tracker & Profitability Insights for Agencies
With nearly 50% of our users being SEO agencies, we’ve built tools specifically for you.
Track:
- Team hours
- Task-level effort
- Uploaded financials
Visualize project profitability, monitor team output, and run your agency with precision.
WordPress Plugin: Native Integration with SEOcrawl
Our upcoming WordPress plugin will enable seamless integration, allowing you to:
- Apply SEO changes directly from SEOcrawl
- Auto-measure results
- Improve your site’s SEO quality—without leaving the dashboard
Migrations Made Easy
Domain or structure changes can derail SEO. With our new Migration Wizard, you can:
- Merge multiple Search Console properties
- Track real-time traffic impacts
- Manage .com → .es or subdomain → subfolder moves with confidence
Advanced Filters + Full Data Export
Advanced filters have revolutionized SEO analysis—but they weren’t available everywhere.
Soon, you’ll be able to:
- Use filters across 100% of SEOcrawl pages
- Download comprehensive datasets
- Slice, dice, and extract the insights that matter most