Yesterday I posted about the negative impact the Google Panda changes are having on all sorts of websites, and with each day that passes, more webmasters are realizing they have been affected by the black and white bear of search. I thought it might be useful to offer a few tips on how to fight back for those sites that have been affected. Please bear in mind (no pun intended), that these tips are based on general research and my experience of the changes.
Eliminate Spammy On-site Links
If you have spammed your footer or sidebar with longtail keywords in an attempt to gain extra “Google points” then you may well have felt the force of the panda. Unless these links are linking to relevant and visible pages in your sitemap, then this could be a reason for Read more